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Create Farming

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Jaz-Michael King 2024-10-15 09:58:19 -04:00 committed by GitHub
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Farming
Content farming involves creating online content for the sole or primary purpose of attracting page views and increasing advertising revenue, rather than out of a desire to express or communicate any particular message.
Content farms often create web content based on popular user search queries (a practice known as "search engine optimization") in order to rank more highly in search engine results. The resulting "cultivated" content is generally low-quality or spammy, but can still be profitable because of the strategic use of specific keywords to manipulate search engine algorithms and lead users to navigate to a page, allowing the owner to "harvest clicks" for ad revenue.
Account farming involves creating and initially using accounts on services in apparently innocuous ways in order to build followers, age the account, and create a record, making the account appear authentic and credible, before later redirecting the account to post spam, disinformation, or other abusive content or selling it to those who intend to do so.